Category Archives: commentary

Hasbro sales down in fourth quarter

Posted on January 16, 2011 by OAFE

According to the Providence Journal, Hasbro faced slow sales at the end of last year: <i>And now, some more OAFEry:</i>Spoilers on toys Rustin's Spoils of the Week #133 Transformographagizers 4: Age of Oreo-Bot Still looking for a clever Halloween costume? … Continue reading →

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"Popular Science" traces Transformers?

Posted on January 14, 2011 by yo go re

There's an article in the January issue of Popular Science titled "The Terminator Scenario: Are We Giving Our Military Machines Too Much Power?" Which, sure, is an interesting topic, and entirely appropriate for the magazine. But look at the cover: … Continue reading →

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Living Dead Dolls Celebrate 13 Years Of Terror

Posted on January 10, 2011 by OAFE

Press release: Triskaidekaphobics beware, in 2011 the Living Dead Dolls celebrate their 13th anniversary. What started as a late night endeavor in the bowels of New Jersey, has grown into the world's best-selling and longest continually running line of collectible … Continue reading →

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Posted in commentary, Mezco, news | Tagged | Leave a comment

When is a ripoff not a ripoff?

Posted on December 31, 2010 by yo go re

yo sez: Apparently some folks have taken issue with our describing Bif Bang Pow's dolls as "Mego knockoffs" in our Toy of the Year announcement. They say that's an incorrect description. I'm here today to tell them they're wrong. <i>And … Continue reading →

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What's up with the chalky dust on Mattel's Movie Masters?

Posted on November 3, 2010 by OAFE

Today Monkey Boy reviewed the Movie Masters Survival Suit Bruce Wayne, which gives us an opportunity to talk about something you may have noticed: the powdery white residue that's starting to appear on some of the figures. No, don't worry … Continue reading →

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Posted in addendums, commentary, Geek Speak, Mattel | Tagged | 1 Comment

Doctor Who Auton addendum

Posted on October 19, 2010 by Shocka

Hello, crackers! Shocka here. I'm doing the shitty little plastic man from Doctor Who today, the Auton. And though it has nothing (directly) to do with that review, I've got a piece to say about the direction of the show. … Continue reading →

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Posted in addendums, commentary | 1 Comment

Wal*Mart's pricing strategy backfires

Posted on October 16, 2010 by OAFE

According to an article in Time magazine, Wal*Mart's most recent round of price-cutting has been a failure: Earlier this year, the retailer tried to spark sluggish U.S. sales by lowering its prices - already bargains - even further. One analyst … Continue reading →

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Posted in commentary, news, Walmart | 3 Comments

Roboto's shoulders are on backwards

Posted on October 10, 2010 by Poe Ghostal

Mattel QC has done it again. I'm still trying to decide how much I care about this, but over on He-Man.org fans have discovered that Roboto's shoulders appear to be backwards, much like the first-release He-Man. It looks like the … Continue reading →

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Posted in commentary, Mattel, news | Tagged | 62 Comments

MotU Classics: the Map of Eternia

Posted on October 4, 2010 by Poe Ghostal

Included in the shipping box with Wun-Dar (and Evil-Lyn, since they came together) for those who subscribed to the full year of "Club Eternia" was a free bonus item, a poster featuring a map of Eternia: Eternia Ancient Planet of … Continue reading →

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Posted in addendums, commentary, Mattel | Tagged | 19 Comments

The Top 10 toys of 2009

Posted on June 21, 2010 by OAFE

No, this isn't our ToY Award - that's different. This is an AP article about toys being shipped from China. Panjiva, a company that tracks international trade, looked at the 40 biggest films from the past 18 months, then checked … Continue reading →

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