Heath Ledger "too scary?"

Shocka sez:

"Mattel won't release the original version of The Joker figurine, based on Heath Ledger's incarnation for Batman: Dark Knight because it is too scary for children. Instead Mattel have "hastily thrown together" a "friendlier" version they can sell to children. What Mattel will sell is a "strange hybrid animated style Joker roughly an inch smaller and in standard blister-style packaging alongside the movie actuate Batman figure."

The hell?

All the Joker figures are still available though, aren't they? What the hell are they talking about?

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