Hasbro Marketing Secrets Revealed

Step One: begin with a standard real-worldd vehicle. This Segway will do nicely.

Step Two: add some impractical armor plating. Glass panels are a must.

Step three: add weapons. Giant missile launchers and always good. At least one weapon should pose significant risk to the driver is used.

Step four: paint it olive green for the good guys ("Side-Rocker"), purplish-black for the bad guys ("Slither-Walk").

Step five: add a driver, then show your vehicle emerging from an explosion. Go Joe!


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